The key to establishing and retaining organic traffic is simply having sound knowledge about the efficacy and features of different SEO tools available to you. The market is flooded with a host of SEO tools and choosing the right one could prove to be overwhelming. However, we have shortlisted some of the best SEO tools that would be of use to both an SEO novice and an SEO specialist. Let us explore some of the best search optimization tools for link building, keyword research, traffic analysis, and of course, analyzing the competition.
Keywords are the building blocks that drive traffic to precisely your website. It is crucial to understand your specific target audience that implies knowing the search terms that they are actually, typing into Google. As per https://www.digitalvidya.com, “It is evident from the data that Google is the most used search engine in the world. With search share of as high as 68%, the search behemoth seems to dominate the search business. As such, keyword research does play a vital role in every marketer’s day to day activities.”
Keyword.io is supposed to be an SEO checker that helps in keyword research across diverse platforms including Amazon, Google, Alibaba, Wikipedia, and YouTube. Keyword.io is certainly a useful tool for starting your keyword research. You just need to type in a certain keyword and choose your region; this super-effective tool would be creating a comprehensive list of long-tail keywords that are relevant to your entry that you could filter. If you wish to export this extensive list and browse monthly search volume and associated keywords, you must consider investing in the PRO option of Keyword.io. You may get in touch with Tayloright.com for perfect SEO solutions.
Ubersuggest is supposed to be a free program which allows you to collect information related to a domain name or keyword. Ubersuggest would be letting you know a particular keyword’s volume, its average cost /click and the extent to which it is difficult for it to rank. It would be suggesting related and relevant long-tail keywords and would be demonstrating the best site ranking for precisely the word you have entered. You could consider entering a URL into this SEO checker and it would be displaying the site’s traffic and organic keywords. Ubersuggest is known to quantify the number of backlinks of a website and it could help in tracking the search engine optimization of that site extending over a number of months.
Moz Link Explorer
Moz not only runs a blog but it also provides the software for search engine optimization. Moz boasts of an ‘SEO toolbox’ which could be auditing your website and seems to have an effective Keyword Explorer tool. We know that would be including certain vital keyword metrics like SERP analysis and monthly search volume. You could get a comprehensive review of the best three websites in terms of ranking for that particular keyword.
Moz seems to have an effective Link Explorer tool that identifies and tracks issues within the structure of a website. Has Google been indexing your links? How do backlinks impact your domain score? What does the link structure of your competitor teach you? Moz’s SEO checker would be providing you with all this important data.
Google Search Console
Google Search Console tells you whatever you require to know regarding how a site would be appearing in Google search. You could get to know how frequently the website appears on Google and precisely which keywords the site’s ranking for. Google Search Console would be showing your CTR or the click-through rate. Moreover, Google Search Console would be effectively analyzing the potential index-ability, and spam issues relating to a website. All these capabilities and more come free.
Ahrefs is supposed to be a comprehensive SEO tool meant for effectively auditing your website. We know that in just a few hours, Ahrefs is able to successfully crawl each and every page of your website and would be creating a detailed report on it.
It is important to use various SEO tools to take care of different departments of SEO. You should be using the best SEO tool for measuring traffic, keyword research, understanding competition, and most importantly, auditing your website. You must make the most of the free SEO tools but when the situation demands it, remember it is worth investing in any of the paid SEO checkers as that could have certain positive long-term implications.